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The curious case of why Marketing budgets and positions are always the first to go and why that decision is so counterproductive. It's...

The Marketing Misconceptions series will focus on topics that are common perceptions of marketing and then clarifying them. Some are...

We're almost half way through Women's History Month and International Women's Day was last week. Of course I want to acknowledge...

Crain's Chicago Women of Note Builds Momentum Yesterday I attended the Crain's Chicago Women of Note event and came out of it feeling...

Let's dig into why Marketing is not as easy as it seems.

It's tradition in the marketing and advertising world that in the days right after the Super Bowl, both criticism and applause ring out...

This is the inaugural blog post for Cruxology Consult! In a marketing world where it's been asserted that "Blogs are dead!", and "You'll...